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CAPTIVATED - 2023 BRIDAL CAMPAIGN

As a Wedding Brand we follow latest trends in the bridal industry while simultaneously supporting the wishes of both our traditional and modern brides. 

 

For this Bridal Campaign titled Captivated, the brides are captured inside boxes to symbolize that marriage has been a symbol of restraint to women for generations, but we have accomplished a new age of freedom for today’s Bride.

It is indeed heartening to see how we are no longer restricted to old traditions and wedding dress choices are now endless, allowing brides to express their unique personalities and styles. 

The cascade of Blue behind the Bride is a juxtaposition from the old English rhyme dating back to the 19th Century resonating to a touch of tradition;

 

 

“something old, 

something new, 

something borrowed, 

something blue, 

a sixpence in your shoe.”

“Captivated is a beautiful representation of how we can celebrate the past while looking forward to the future.”

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